Professional training programs that elevate your team's capabilities in hospitality excellence, sales performance, and customer service standards that meet international expectations.
Delivering practical, results-focused training programs designed specifically for tourism, hospitality, and local products businesses in Southwest China seeking to compete in international markets. Drawing on our extensive corporate training experience in China and deep understanding of Western customer expectations, we bridge the gap between local service delivery and the standards that international clients demand. Our programs aren’t theoretical classroom exercises—they’re hands-on, immediately applicable training that transforms how your team operates, sells, and serves customers.
Operating from our Yunnan base with insights from our London team, we understand both the challenges your staff face and the expectations of the international customers you’re trying to reach. Whether you’re preparing your hotel staff for European tour groups, training your sales team to engage with UK travel buyers, or seeking recognized certification for your tourism operation, we deliver training that sticks. Our programs combine international best practices with realistic scenarios from the Yunnan tourism and hospitality context, ensuring your team gains skills they can actually use from day one.
With our dual presence in China and the UK, plus years of corporate training experience across Chinese markets, we understand exactly what Western buyers and customers expect and how to help your team deliver it. Whether training hospitality staff to serve European tourists, sales teams to engage with UK distributors, or product companies to present at international trade shows, our programs address the specific cultural nuances, communication styles, and professional standards that make the difference between winning and losing international business.
Unlike academic training programs heavy on theory, we focus on practical skills through role-playing, real scenario workshops, and hands-on practice. Our Operational Excellence programs tackle the actual challenges your staff encounter daily—hospitality teams handling difficult guest situations, sales staff pitching to international buyers, product companies negotiating with overseas distributors, and customer service teams managing cross-cultural communication. We deliver skills that work in real business situations, not just in classrooms.
We provide certification programs that demonstrate your team’s capabilities to tour operators, travel agencies, retailers, distributors, and corporate clients who require verified professional standards. Whether it’s guest service certification for hospitality staff, sales excellence credentials for your business development team, or customer relations certification for product companies engaging with overseas buyers, our programs deliver recognized qualifications that enhance your credibility with international partners and give your team pride in their professional development.
English language communication for international business Cross-cultural communication and etiquette Western buyer and customer expectations and preferences Complaint handling and problem resolution
Safety protocols and product compliance standards Product presentation and storytelling skills Quality specifications and international standards (food safety, material certifications, packaging requirements) Sustainability and ethical…
Enquiry handling and conversion techniques Upselling, cross-selling, and product bundling strategies Pre-order communication and specification confirmation On-site engagement (trade shows, buyer visits, facility tours) Post-sale…
Internationally recognized professional certifications Ongoing professional development pathways Assessment and competency verification Refresher courses and standards updates
Expert perspectives on cross-border marketing and international travel industry trends
As the global tourism market evolves, a new ambition is emerging among Chinese tour operators: to attract European travellers
Yunnan should strive for quality not quantity in the international tourism market
Our team of industry experts bring diverse cultural perspectives, technical expertise, and a deep commitment to your international success.
We combine global market knowledge with local cultural insights to understand the unique features of each target market.
All of our specialists have provide practical, results-driven guidance based on many years of international experience
Whether you’re interested in our services or you want to find one of our experts in your target market, we’ll put you in touch with the right team. A member of our team will be in touch soon.
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